Roughly 541,000 people live in the Aging Farmlands. About 96% of them live in a rural area, according to the US Census. These areas experience low rates of higher education, only 21.4% have a college degree, compared to the national average of about 33%. Unemployment in the Aging Farmlands sits low at 3%. Though these areas are not prone to excessive drinking, the percentage of driving deaths involving alcohol is 29%, two percentage points  higher than the national average.